Mailman Copy

Great Copy.
Delivered to your mailbox.

Everyone is drowning in AI slop.

LinkedIn posts. X threads. Instagram reels. All saying the same thing in slightly different words.

A few weeks ago I heard about a business sending handwritten letters via snail mail. Over 4,000 subscribers paying for quality content, curated and delivered monthly. No slop.

I love copywriting, but with all the AI noise, I've fallen into bad habits—reading slop online thinking I'm becoming a better writer. I'm not.

Then I remembered: the best copywriters studied classics and copied them by hand. It's called copywork. That's how you actually understand what good copy looks like.

So I'm bringing it back. Physical mail. Once a month. One legendary sales letter with a breakdown of why it works and how to use it today.

No inbox clutter. No AI spam. Just one piece of great copy to study, copy by hand, and learn from.

That's Mailman Copy.

First drop launches mid-April. Join the waitlist below.